Examining the Relationship between Psychological Capital and Creative Performance Behavior
one of MBA project ,Psychological capital (PsyCap) is known to increase job success, but more study is needed to find...
How does social media affect fashion marketing
Sponsored posts and digital ads help brands make more content that is tailored to their fans, which helps...
Celebrity sponsorship and its impact on brand
Celebrity endorsement and association influence, effects on brand recognition. while promotion, partnerships and impact on the brand: Endorsements...
Brand Character and Its Significance in the Purchase Decisions
Over the course of many decades, the notion of "brand personality" has developed into one...
The Role of Foreign Institutional Investors in Shaping the Indian Stock Market
In the past few years, Role of Foreign Institutional Investors in the Indian...
Investigation on Customer Purpose Decisions from Normal Days to Sale Days on Flipkart
Factors Affecting the Purpose Decision of Customers with Regard to Normal Days...